We met Plastic Soup Surfer, on his way from Brussels to Amsterdam on his e-foil board!
Plastic Soup Surfer is surfing from Brussels ALL THE WAY to Amsterdam on his E-FOIL board made of cups. That’s the same distance than the 5 million single-use cups thrown away every morning in The Netherlands if you put them in a row, 385 km.
We were there to welcome him and help him start his trip in the canal in Brussels. With his trip he wants to fight for the adoption of reusable cups and the elimination of disposable ones. Soon, we will go to the Brussels and Flemish parliaments with our 15.000 signatures to ask for the promotion of reusable packaging in BELGIUM.
Reusable should be the new norm!